BBA - Bachelor of Business Administration
BBA - Business Administration
The Bachelor of Business Administration is a comprehensive degree that will prepare you for a full range of functions within the business world, making you a valuable asset to any organization. This program develops the business acumen and entrepreneurial mindset required to conduct business on a global scale. Students will cover international negotiation, cultures and languages, while exploring the complexity of multinational organizations, with their intricate hierarchies, social frameworks and administrative challenges.
The admission process at EU Business School is clear and straightforward. Applicants must fulfil specific academic and English language requirements to be eligible for admittance into their chosen program.
Prospective students are evaluated on the strength of their applications as a whole. Consideration is given to the student’s qualities and abilities: leadership potential, academic achievements, performance on standardized tests, extracurricular activities and personal experiences. EU's Admissions Services departmentwill assist all applicants throughout the entire application process.
Program contentYear 1FIRST SEMESTER
- Foundations of Business Management
- Marketing Management
- Written Communication Skills
- Accounting I
- Microeconomics
- Elementary Calculus
- IT Software for Business
- Environmental Sustainability
- Crafting Your Future: Your Time at EU
SECOND SEMESTER
- Ethics in Business
- Oral Communication Skills
- Accounting II
- Macroeconomics
- Business Law
- Mathematics of Finance
- Applied Management Statistics
- Advertising, Media & Branding
- Crafting Your Future: Your Time at EU
THIRD SEMESTER
- Strategic Marketing
- Business Finance I
- Human Resource Management
- Production Management
- Entrepreneurship & New Venture Creation
- Management Information Systems
- Digital Business
- Cross-Cultural Business Issues
- Knowledge Management
- Crafting Your Future: Your Time at EU
- Research Methods I
Year 2FOURTH SEMESTER
- Global Economics
- Business Finance II
- Social Media Marketing
- Financial Markets
- Consumer Behavior
- Sales & Purchasing Management
- Marketing Research
- Project Management
- Service Management
- Crafting Your Future: Your Time at EU
- Research Methods I
FIFTH SEMESTER
- Global Business
- Financial Statement Analysis
- Negotiation
- Small Business Management
- Corporate Finance
- Industrial Marketing
- Supply Chain Management
- Decision Analysis
- Change Management Today
- Crafting Your Future: Your Time at EU
Year 3SIXTH SEMESTER
- The Business Consultancy Project Part I
- Global Business & Strategy
- Marketing Across Cultures
SEVENTH SEMESTER
- The Business Consultancy Project Part II
- Developing Leadership & Management
- International Entrepreneurship
EIGHTSEMESTER
- Strategic Management
- Budgeting & Control
- Organizational Communication
- Cases in Marketing
- Crafting Your Future: Professional Development
- Cases in Finance
- Leadership & Team Building
- Total Quality Management
- Retail Management & Merchandising
- Portfolio Management
Seuraavat toteutukset
Tutkinto / todistus
Credits: 240 ECTS
Degree Awarded
- A university bachelor’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), (título propio), a state-recognized university in Spain.
- A bachelor’s degree from EU Business School Switzerland which is internationally acCreditsed by ACBSP, IACBE, IQA and certified by eduQua.
- A state-recognized BA (Hons) in Business Management from University of Derby, U.K.
Learning Outcomes
The Bachelor of Business Administration program equips students with a panoramic view of modern business. Through this program, students will:
- Acquire an understanding of current business issues through required readings and research.
- Analyze issues facing multinationals, companies and structures involved in change management.
- Demonstrate an understanding of the analysis, decision making and implementation issues of managing a service.
- Obtain a practical working background which prepares them for immediate entry into a management position.
Kustannukset
Tuition fee per semester: € 6,450
Several scholarship options are available. Please check the institute website for more information.
Ota yhteyttä
EU Business School
Established in 1973, EU Business School (EU) is an international, professionally accredited, high-ranking business school with campuses in Barcelona, Geneva, Munich and digital. We offer foundation, bachelor’s, master’s, MBA, DBA and further education programs which focus on business administration, communication,...
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